There is a specific language that is used in the startup world. Yes, it contains many buzzwords and there are also humorous infographics on them, while many people -who are many years in the space- make fun of new teams over(ab)using them (read posts at quora). However, you should still invest some time in learning…
I have a startup idea! Should I tell it to others?
Yesterday we had a Startup Pitch presentation at Founders Institute in Athens (click) and one of the questions that came up was: “I have an idea for a startup. I am afraid that if I tell it to others, someone may steal it. Should I tell my idea and how can I protect it?”. The…
A Quick Guide to Remarketing
Remarketing (or retargeting) is a relatively new trend in online marketing, so here is some information on how you can use it to increase your customer’s loyalty, conversions and sales.
Can your startup idea become a hit? How to validate your business idea.
You have an idea for a new business startup. And before you jump in writing code, developing it or pouring money and effort into it, you want to validate if this could work at your targeted customer audience. Here is a methodology on how you could validate your business idea:
Mobile App Economy: 10 Questions Answered by Vision Mobile
A lot of Greek Startup teams focus on developing applications for mobile platforms, so we asked the opinion of the experts :). This is a guest blog post from Andreas Pappas (@PappasAndreas), Senior Analyst at VisionMobile (visit VM’s great blog here).
How to Build Trust for your Startup
We had the TIE Athens Bootcamp yesterday and one of the subject that was discussed is: I am startup, my brand is not that well-known, so how can I make others (website visitors/investors/potential customers) trust me? Here are some ideas on how you can build trust for your startup:
How to Name Your Startup,Mobile App & Software Product
Finding how to name your startup is one of the first problems you will need to solve. While some argue that you should leave the struggling to find a name for a later stage and focus at first to just build your product, it is still a nice investment of time to spend some days figuring out…
Business Plan and Business Model for Startups
Here is the problem: You are a team of great developers and you are building your dream product. But you have no marketing or business skills. And you’re still thinking of getting some 50k accelerator/seed funding, or even a bigger VC investment.
Athens Startup Weekend 2013: How to make the most out of it
In a few days the 5th Athens Startup Weekend takes place. ASW is a 54 hour event which can help you to get your business idea to the next step. At ASW you can pitch your idea, get developers/designers/business people in your team, get support from advisors and work intensively on your idea for 54 hours. At…
3d Printing and Business Opportunities
3d printing is the next trillion dollar opportunity according to many economists. This is a post to raise awareness to the greek startup ecosystem and examine some business opportunities.